Founding J Beverly Hills in 2004, named after the city he first arrived in when immigrating to America, Juan Juan's vision was to provide knowledge and resources for stylists to establish themselves in the ever-changing and competitive hair industry. Juan worked with a team of specialists, testing and handpicking each item, to now bring the quality of salon products into your everyday routine.

The Blue line includes products to suit all hair types and styles. A couple of especially helpful products from the line for color-treated hair include the Fragile, Rescue, and Blonde could be perfect. Get protection against damage from heat styling as well as damage from UV rays with Blue's styling and prep products. Blue is formulated to work with any and every hair type, so you're covered no matter which product you choose! All of our products are paraben, sulphate, and cruelty-free, and made from ingredients you can pronounce.

BLUE offers a range of solutions for your hair needs:

EVERYDAY - Gently cleanse your hair while naturally nourishing and volumizing REPAIR - Optimum for reconstructing, restoring, and healing damaged hair STYLE - Premiere products specially designed for the modern man VERSATILE - No matter what you need Blue has a solution perfect for any hair type or style THOROUGH - Repair split ends, restore manageability, and add shine. STIMULATING - Stimulates and soothes the scalp to help dissolve build-up

The key ingredients in the Blue line include Eucalyptus Oil, Almond, Chamomile, Sage Extracts, and Blueberry, offering moisture infusing benefits such as Volumizing, Toning, Colour Preserving, and Colour Repair for all hair types.

Some spotlight products from the Blue line include: Addbody, Blonde, Fragile, and Rescue.

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